Seo Specialist For Cochin
- International Trade
- 3 - 6 Years
- Mumbai
- 5 years ago
- Email to a friend
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Job Description
FOR A REPUTED COMPANY,
COCHIN
SEO SPECIALIST
- Develop optimization strategies that increase the company's search engine results rankings
- Research SEO keywords to use throughout the company's website and marketing materials
- Write compelling and high-quality website content, including blog posts and page descriptions
- Update content and website links for maximum optimization and search engine rankings
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and analyze competitor advertising links
- Develop and implement link building strategy content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Monitor and evaluate search results and search performance across the major search channels
- Two to three years of experience in successfully developing and executing SEO SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
- Experience with a content management system (e.g. WordPress)
- Knowledge of keyword research and data mining tools
- Able to complete competitive analysis of other companies within the industry
- Excellent written and verbal communication skills (email, phone, etc.)
- Comfortable analyzing high volumes of data on a daily basis
- Familiarity with WordPress or other content management systems
- Experience with other aspects of marketing, such as customer growth and promotion, is a plus
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- Experience working with CMS and building/administering content in CMS environments
- Desired: Knowledge of HTML/CSS and website administrations
- Proven experience in managing SEM and PPC campaigns on various search engines (e.g. Google, Bing, Yahoo)
- Bachelors degree in Marketing, Mass Communication or a relevant field preferred.
FOR DETAILS CONTACT: 7907699***
International Trade Links (ITL)
7th Floor, Housing Board Building,
Panampilly Nagar, Cochin
Panampilly Nagar, Cochin
Employement Category:
Employement Type: Full timeIndustry: ITFunctional Area: ITRole Category: SEO ExpertRole/Responsibilies: Seo Specialist For CochinContact Details:
Company: International TradeLocation(s): Mumbai+ View Contact
Keyskills: SEO Specialis
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International Trade
 International Trade Links (ITL) was established in 1980’s in the commercial capital of India, Mumbai in the field of Human Resources Development. ITL, thereafter expanded its horizons by spreading itself within India and beyond into the shores of the Middle East, Europe and Far East As...
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