Job Description
DESCRIPTION
Amazon is seeking a high-judgement, self-motivated, and analytical communications campaign manager to join our APAC team based in India.
The individual will be responsible for designing and executing data-driven owned and paid media activations that reach our key audiences across the APAC region to inform and inspire them. The successful candidate will work closely with local and regional communications teams to bring together integrated campaigns across channels based on research and data in areas such as SMB Empowerment, Economic Impact, Sustainability, Customer Trust and Workplace Culture. The individual will also provide strategic support to internal teams to efficiently and effectively amplify major news announcements, events, and company-wide initiatives and help set up processes and mechanisms for close collaborations for teams across the APAC region.
This role requires skills in these areas: project management, strategic thinking, relationship building, problem solving, digital marketing, advertising, social content creation and analytics. The individual will manage multiple projects, own schedules, outline key milestones, and track deliverables. Equally essential, the candidate will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and a track record of on-time delivery of projects coupled with the ability to operate independently and autonomously. To be successful in this role, this individual will work seamlessly with multiple stakeholders at all levels internationally, and have exceptional skills leading cross-functional collaboration to align and coordinate strategies.
The successful candidate will:
. Coordinate efforts across internal teams and external agency partners to enable innovative brand and reputational campaigns that achieve our brand and business goals.
. Support the development and execution of regional and local integrated marketing campaigns own all campaign management aspects of these efforts across paid and owned media channels (such as cost negotiations, scheduling, approvals, timelines and post analysis).
. Ensure projects are progressing, stakeholders are updated and engaged, risks are mitigated and appropriately escalated, change management concerns are addressed, and results are delivered on time and within budget.
. Write creative briefs and white papers that leverage data-driven insights, drive creative development, and enable cross-functional collaboration.
. Facilitate the localization and adaptation of global campaigns. Track key performance metrics and analyze the results of launched initiatives based on these learnings, implement operational improvements that optimize our available resources.
BASIC QUALIFICATIONS
. Bachelor's degree
. 10+ years experience in integrated marketing campaigns, communications or campaign management
. Experience as a project manager, ideally supporting global brands, marketing, creative or other type of communications teams
. Experience in digital marketing and paid media, driving offline and on-line communications campaigns
PREFERRED QUALIFICATIONS
A mix of agency and in-house experience is preferred, including brand marketing, advertising, and communications.
. Experience managing projects from start to finish, including but not limited to maintaining timelines, updating stakeholders, coordinating efforts, balancing short and long-term needs, and delivering results
. Knowledge of creative workflow within a marketing, production company, or digital creative department
. Experience in managing agencies and budgets
. Have strong ownership and willingness to roll up one's sleeves and get work done
. Have high judgment, particularly in narrow time frames
. Be able to successfully manage complex, fast-moving and unexpected communications challenges and deal with ambiguity
. Excellent verbal and written interpersonal skills, with the ability to communicate clearly and effectively with team members, business partners, and senior leadership
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Employement Category:
Employement Type: Full time
Industry: IT
Functional Area: IT
Role Category: Marketing Manager
Role/Responsibilies: Manager, Digital Marketing and Campaigns, APAC
Contact Details:
Company: Amazon Web Services
Location(s): Mumbai