Job Description
Responsibilities As a product marketer at Box, you're responsible for developing positioning, messaging, and integrated go-to-market plans to drive awareness and industry business growth Act as the subject matter expert for the Box developer platform (APIs, SDKs), and enterprise applications powered by Box Content Cloud, from technical architecture to market positioning, monetisation, and developer journey experience Understand and translate industry trends and insights to influence product and go-to-market strategy by conducting market research, participating in customer briefings, and analysing metrics Develop messaging, positioning, segmentation, content, pricing & packaging, and go-to-market plans for product and feature launches and deprecations Drive awareness and demand for various Box Platform and infrastructure marketing and customer success initiatives (campaigns, social/digital media, roundtables, regional events and webinars, third-party activations, account-specific initiatives, strategic partnerships, and more) Develop content for external marketing channels (blog posts, e-books, presentations, 1-pagers, thought leadership) (outbound plays, battle cards, pitch decks, webpages, call scripts, email templates) Work closely with the Product Management and Product Marketing leadership team, sales reps, and internal subject-matter experts to effectively represent the developer and platform perspective Most importantly, you will be an evangelist and cross-functional leader who unites marketing, sales, customer success, and product teams to drive business results for Box developer platform Interested candidates are required to send their resume to:
hidden_email Employement Category:
Employement Type: Full time
Industry: Industrial Design
Role Category: Product MarketingMarket Research (MR)
Functional Area: Not Applicable
Role/Responsibilies: Marketing Manager
Contact Details:
Company: Neeraj Kumar1 Hiring
Location(s): Multi-City, India
Keyskills:
product marketing
marketing management
business strategy
advertising
social media marketing
marketing
management
project management
online marketing
marketing strategy