Job Description
Social Media Analyst (2-6 yrs)
About the role: Social Media Analysts
- As a social media Analysts, you will be working closely with the Community Manager and Social Media Head.
- We are looking for a Social Media Analyst to monitor our social media initiatives and implement successful marketing practices
- For this role, you should have a deep understanding of how different social networks operate and be familiar with social media analytics tools for online content.
- You need have a good understanding of different social media metrics to track and quantifying the impact and engagement levels of social media activities.
- If you- re a tech-savvy professional with interest in the latest trends in digital technologies, you might be the right fit.
- Ultimately, you should strengthen our online presence and increase our brand awareness through effective social media strategies and campaigns.
Job responsibilities:
- Analyze user engagement Identify habits of our online customers and suggest ways to reach a broader audience
- Closely monitor performance and activities of competitors and other relevant social media channels
- Maintain a cohesive strategy across all platforms to increase our brand awareness
- Coordinate with the Social Media Manager and the Marketing department to design social media/advertising campaigns
- Ensure timely responses to customers and followers- queries and comments
- Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)
- Research how emerging social networks and features can benefit our company
Requirements for the Job:
Previous work experience as a Social Media Analyst or similar role
Hands-on experience with social media management and analytics platforms and in designing digital marketing campaigns
In-depth understanding of Social media insight tools, Google Ads, and Google Analytics
Ability to identify target audience preferences and trends
Time management and multitasking skills
BE/BTEch, MBA/Mass Communication from MICA or IIM, BSc in Marketing, Communications or related field
Additional qualifications in digital technologies or social media management/analytics is a plus
Required Candidate profile
BE/BTEch, MBA/Mass Communication from MICA or IIM, BSc in Marketing, Communications or related field
Job Classification
Industry: Media, Entertainment, Internet
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Online/Digital Marketing
Role: Online/Digital Marketing
Employement Type: Full time
Education
Under Graduation: B.Tech/B.E. in Any Specialization, Any Graduate in Any Specialization
Post Graduation: MBA/PGDM in Any Specialization, Marketing, Advertising/Mass Communication, Any Postgraduate in Any Specialization
Doctorate: Any Doctorate in Any Specialization, Doctorate Not Required
Contact Details:
Company: 3D India Staffing
Location(s): Mumbai
Keyskills:
Media Management
Mass Communication
Google Analytics
Social Media
Marketing Campaigns
Digital Marketing
Brand Awareness
Company Accounts
Marketing Communication
Advertising