Media AdTech Specialist
- Capgemini
- 5 - 10 years
- Kolkata
- 7 months ago
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Job Description
- Provide ad operations and/or AdTech operations expertise
- Execute and help implement an AdTech compliance program
- Strong understanding of Programmatic Ad Eco system and Retail Media bidding advertisement.
- YouTube, Connected TV and Video Ads advertisement and hands on ad set up experience.
- Design and implement advertising solutions tailored for retail media needs.
- Build operational systems that enhances the productivity of our Ad Operations team
- Collaborate with other departments and stakeholders to identify and solve complex problems
- Continuously testing and improving software solutions to ensure optimal performance and user experience
- Create and manage strong relationships with DSPs and other relevant players in the ad tech space that can help our clients achieve their objectives.
- Spearhead initiatives to refine and expand digital media services.
- Collaborate with a diverse team of experts to drive innovation. (data scientists, developers, engineers, clients and stakeholders).
- Ensure seamless integration and service delivery.
- Apply the latest industry trends and best practices to achieve our clients outcomes
- Stay abreast of media regulations and trends affecting digital advertising.
- Build highly performant AdTech platforms that will support our future growth in the Ads Space
Qualifications:
- 5 years experience in advertising operations (AdTech ops) and/or revenue operations (Revops).
- Strong understanding of DSPs, digital advertising ecosystems, ad networks, and/or advertising exchanges.
- Demonstrated excellence in client relationship management.
- Demonstrated ability to build and work across teams.
- Experience in Technical Solutions Architecture and design leadership.
- Manage multiple projects and prioritize tasks effectively
- Broad knowledge across multiple technology areas Marketing Operation, Ecommerce Domain and Retail Media.
- Strong organizational skills and attention to detail.
- Ability to work independently and as part of a team.
Tools:
- Facebook Ads Manager, Pinterest Ad Manager, Instagram ads, DV360, Programmatic, Campaign Manager 360, Google Ad Manager, TTD
- Power-Bi, Excel, PowerPoint will be a plus point.
- YouTube, Videos, CTV related ad platforms.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Advertising & CreativeRole: Advertising ManagementEmployement Type: Full timeContact Details:
Company: CapgeminiLocation(s): Kolkata+ View Contact
Keyskills: DSP Programmatic Buying DV360 Facebook Ads Manager Bidding Display Video Google Ads Media Buying Atl Media Planning Pinterest Campaign Management Btl
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