CRM - Executive (Remote)
- Lifecell
- 1 - 3 years
- Chennai
- 8 months ago
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Job Description
We are seeking a detail-oriented and data-driven CRM Executive to manage and optimize our customer relationship strategies. You will be responsible for executing targeted campaigns, maintaining CRM data accuracy, and working closely with cross-functional teams to drive customer engagement and retention.
Key Responsibilities:
- Manage and maintain the CRM system with a focus on data accuracy and segmentation.
- Analyze customer data to identify trends, behaviors, and engagement opportunities.
- Plan and execute email, SMS, and push notification campaigns.
- Collaborate with marketing, sales, and customer service teams on CRM strategies.
- Track and report on key CRM metrics and campaign performance.
- Oversee data imports, exports, cleansing, and deduplication.
- Suggest improvements based on CRM trends and best practices.
- Assist in marketing automation and personalized communication workflows.
Requirements:
- Bachelor's degree in Marketing, Business Administration, Communications, or related field.
- 1 - 3 years of experience with CRM platforms (e.g., MoEngage, WebEngage, CleverTap, Leadsquared).
- Strong skills in Excel and familiarity with reporting tools like Google Analytics.
- Good communication and coordination skills.
- Attention to detail and ability to manage multiple projects.
- Tech-savvy with a basic understanding of marketing automation.
- Experience in campaign execution and customer data segmentation is a plus.
https://forms.gle/vZKoPfdvwf2SXDdL7 - To get a faster response from our HR Team
Company Website
https://www.lifecell.in
Job Classification
Industry: Pharmaceutical & Life SciencesFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing - OtherEmployement Type: Full timeContact Details:
Company: LifecellLocation(s): Chennai
Keyskills: CRM Management Crm Tool CRM
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\n\nMore Retail (MRPL) is one of India\'s largest and fastest-growing Omni Channel Food & Grocery retailers. MRPL is committed to building India\'s most customer-obsessed business with the world\'s best omnichannel food and grocery experience and all of this on a massive scale.
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