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Area Sales Manager - Wood Coating @ Berger Paints

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 Area Sales Manager - Wood Coating

Job Description

Position: Area Sales Manager

Location: Vijayawada

Qualification: Graduate/MBA

Experience: 8-10 years in OEMs & Channel Sales, with a focus on Wood Coatings products


Responsibilities:

  • Sales & Market Development: Drive the sales and market development for Berger and Becker Acroma (Italian Wood Coatings) products.
  • OEM Relationships: Develop and maintain strong relationships with key OEMs to promote and sell premium wood coatings.
  • Team Leadership: Lead and manage the sales team, ensuring alignment with the company's goals and coordinating with other departments to achieve targets.
  • Market Expansion: Strategically develop the market for wood coatings, including both retail and OEM channels.
  • Product Launches: Plan and execute product launches effectively to maximize market penetration and brand presence.
  • Market Analysis: Analyze market trends and the competitive landscape to provide actionable feedback and recommendations for product and strategy improvements.
  • Competitive Strategies: Design and implement schemes and strategies to counter competitive pressures and enhance market share.
  • Sales Tracking: Monitor sales performance, track volume, and support the team with promotional activities to drive growth.

Requirements:

  • Education: Graduate degree or MBA.
  • Experience: 8-10 years of experience in OEMs and channel sales, specifically with wood coatings products.
  • Skills: Strong leadership, market development, and analytical skills. Proven track record in sales and team management.

Job Classification

Industry: Chemicals (Paints)
Functional Area / Department: Sales & Business Development
Role Category: Retail & B2C Sales
Role: Area Sales Manager (B2C)
Employement Type: Full time

Contact Details:

Company: Berger Paints
Location(s): Vijayawada, Guntur

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Keyskills:   Wood Coating Wood Finish Retail Sales OEM Sales Dealer Network

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₹ 18-22.5 Lacs P.A

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Berger Paints

Berger Paints is the second largest paints company in India and one of the top 5 paint companies in Asia. It is headquartered in Kolkata, with 16 strategically located manufacturing units across India (including the subsidiaries), 2 in Nepal, 1 each in Poland and Russia and about 162 stock po...