SEO Manager, Demand Generation
- IntouchCX
- 5 - 10 years
- Hyderabad
- 7 months ago
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Job Description
As SEO Manager, Demand Generation, You Will
- Develop and execute SEO strategies to drive organic traffic and support demand generation campaigns across target markets.
- Conduct keyword research and competitive analysis to identify opportunities for B2B SaaS companies in North American markets.
- Own technical SEO performance, including site speed, mobile responsiveness, crawlability, and indexation.
- Optimize landing pages, solution pages, and blog content to improve visibility and search-to-conversion journeys.
- Build and maintain SEO content frameworks that support campaign messaging.
- Work closely with cross-functional teams, including Brand & Comms, Web Dev, and Sales, to align SEO with campaign goals, audience targeting, and broader go-to-market objectives.
- Monitor and analyze organic search performance using tools like GSC and SpyFu, and provide actionable insights.
- Ensure SEO compliance, standardization, and alignment across web properties.
- Stay up to date with evolving SEO trends, search engine updates, and new tools to ensure continuous performance improvement.
- Contribute to long-term SEO and content roadmap planning based on business goals and seasonality.
As SEO Manager, Demand Generation, You Need
- A Bachelors degree in marketing, communications, journalism, or a related field.
- 5+ years of experience in SEO for B2B organizations, ideally in SaaS or tech environments targeting North American audiences.
- Proven expertise in technical SEO, including site audits, schema markup, performance optimization, and analytics tracking.
- Strong understanding of content strategy, on-page optimization, and user intent mapping.
- Experience working with tools such as Google Analytics, Search Console, SEMrush, SpyFu, Ahrefs, and HubSpot.
- Ability to interpret SEO data and apply insights to improve rankings, user experience, and conversions.
- Excellent project management skills with strong attention to detail and an ownership mindset.
- Comfortable working remotely with distributed teams across time zones.
- Experience mapping SEO strategy to B2B buyer personas and journeys.
- Familiarity with ABM programs and long-cycle sales environments.
- Knowledge of international SEO and regional search behavior, especially for North America.
- Experience with programmatic SEO, content automation, and AI-driven optimization tools.
- Familiarity with conversion rate optimization (CRO) and how SEO supports demand generation stages.
Job Classification
Industry: BPM / BPOFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing ManagerEmployement Type: Full timeContact Details:
Company: IntouchCXLocation(s): Hyderabad
Keyskills: project management semrush ahrefs google analytics seo schema digital marketing google adwords auditing content strategy sales on-page optimization demand generation marketing b2b campaigns search engine optimization smo saas sem hubspot
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