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Social Media Specialist @ Apollo Hospitals

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 Social Media Specialist

Job Description

Key Responsibilities:

  • Develop and execute a robust social media execution plan aligned with overall brand and business goals, prioritizing growth on YouTube and Social Media Platforms.
  • Create and manage platform-specific content calendars, ensuring timely and consistent brand messaging.
  • Leverage AI-powered tools (e.g., ChatGPT, Canva AI, Kling, Veo 3, HeyGen, Jasper etc.) to streamline content creation and enhance creativity.
  • Design, curate, and deploy engaging multimedia content including videos, infographics, reels, carousels, and blog snippets that resonates with both consumer and professional healthcare audiences.
  • Optimize posts to maximize visibility, reach, and audience interaction on each channel.
  • Monitor key performance metrics (KPIs), track campaign ROI, and prepare performance reports with actionable insights.
  • Stay current with the latest platform algorithms, trends, and audience behaviors to continuously improve strategy and output.
  • Collaborate with internal departments to align content with broader brand messaging.
  • Manage social media third-party agencies or freelancers when needed.

Job Classification

Industry: Medical Devices & Equipment
Functional Area / Department: Marketing & Communication
Role Category: Advertising & Creative
Role: Media Planning
Employement Type: Full time

Contact Details:

Company: Apollo Hospitals
Location(s): Hyderabad

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Keyskills:   Social Media Marketing Content Creation Social Media Influencer Marketing

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Apollo Hospitals

ApolloHospitalsEnterpriseLtd,Unit:Apollo Tele Health Services Apollo TeleHealth Services aims at providing a successful working model of telemedicine which self-propagates throughout India and into the developing world. It will provide a channel for continuous access to the most sophisticated m...