Digital Marketing Manager - Trivandrum @ Cyberchasse Inc

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Digital Marketing Manager - Trivandrum

Cyberchasse Inc
4 - 5 years
Trivandrum
6 years ago
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Job Description

JobDescriptionEssentialDutiesandResponsibilities:

Experienceindevelopingandimplementingstrategicdigitalmarketingprogramsandcampaignstosupport

businessandbrandobjectives.

Administer,manageanddevelopin-houseomnichanneldigitalmarketingandmarketing

automation/personalizationcapabilitiesbycollaboratingwithproduct,brand,IT,andagenciestoeffectively

providebestpractices,training,andexcellencetoenableprojectandproductsuccess.

Manageanddevelopanalyticsandreportingdashboardstosupporttheunderstandingandmanagementof

digitalmarketingperformances,suchasuserconversion,engagement,cohortanalysis,andotheradvanced

segmentedanalysis.

Workwithmultiplestakeholdersandmanagemultipleprojects/company'sdigitalneeds

Collaboratewiththedigitalteamtomanagedigitaltouchpoints,includingmultipleonlinewebsites,landing

pages,video,email,andmobile.

Guidethedevelopment,coordination,andperformanceofdigitalmarketinginitiatives,includingmonitoring

scheduling,planning.

Maintainathoroughunderstandingofthecustomerjourneyandenhancethedigitalexperiencewherever

possiblethroughautomatedtouchesviaappropriatechannels.Recommendnewtouchpoints.

Suggestandimplementdigitalmarketingmethodstoincreaseleadgeneration.

Stayuptodatewithdigitaltechnologiesandmarketinginnovationdevelopments.

Monitorwebsiteperformanceanddevelopstrategiestoimprovewebsitetrafficandsearchenginerankings.

LiaisebetweenITandthedigitalmarketingteamtodrivethedevelopment,testing,andimplementationof

digitalmarketinginitiatives.

Measure,analyze,andreportondigitalmarketingperformancethroughKPIs,demonstrateROIsoneach

channel,provideactionableinsightsbasedonanalytics,andmakerecommendationsformodificationto

increaseROI.

Bachelor'sdegreeinmarketing,digitalmedia,orrelevantfield.

Minimumoffouryearsofhands-ondigitalmarketingexperience.

Provenexperiencewithmarketingautomation,digitalassetmanagement,andproductinformation

managementisaplus.

Knowledgeandexperiencewithsearchenginemarketing,paidsocialmediaads,webpagedesign,and

optimization.

Strongmanagement,documentation,andorganizationskills.

Excellentoralandwrittencommunicationskills.

Provenabilitytomanagecross-functionalteamsandstakeholders.

Abilitytoeffectivelycommunicateinformationandideasinwrittenandverbalformat,andbuildandmaintain

relationships.

ProficientwithdataanalysistechniquesandadvancedExcelskills.

Proficientinmeasuringandanalyzingonlinemarketingcampaignsincludingorganicandpaidsearch,email,

display,andsocial.

Provenabilitytothinklogicallyandcreativelytodevelopinnovative,newsolutions.

Abilitytomanagemultipleprojectssimultaneouslyandtomeetdeadlines.

Solidunderstandingofwebmetricsanddigitalanalyticswiththeabilitytogenerate,analyze,andinterpret

data.

Excellentcomputerproficiency(MSOffice-Word,Excel,andOutlook)

Job Classification

Industry: IT-Software, Software Services
Functional Area: Other,
Role Category: Other
Role: Other
Employement Type: Full time

Education

Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Doctorate Not Required

Contact Details:

Company: Cyberchasse Inc
Location(s): Trivandrum

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Keyskills: Lead Generation Marketing Automation Marketing Initiatives Marketing Management Search Engine Digital Marketing Campaigns Marketing Programs ROI Analytics Reporting

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Designation / Expected Role

Current / Recent Company (*)

Experience (*)

Expected Salary (*)

Desired Industry (*):

Functional area / Department (*):

Enter Skills (key skills, subjects, technologies & roles to use in search)

Write briefly about yourself, your experience and education (*)

Attach ResumeMax 2.38 MB (RTF, PDF, DOC, DOCX formats only parsed)

Please, check the file size and type.

Add social media [ + ]

Create password

I agree with website service terms and conditions

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Cyberchasse Inc

www.cyberchasse.com

Digital Marketing Manager - Trivandrum @ Cyberchasse Inc

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