SEO - Digital Marketing
- Manipal Hospitals
- 5 - 6 years
- Bengaluru
- 2 months ago
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Job Description
About the Job:
We are looking for a passionate and dynamic experienced digital marketing Professional to join our team at Manipal Hospitals!
About Us:
As a pioneer in Healthcare, Manipal Hospitals is among the top healthcare providers in India serving over 5 million patients annually. Today we stand as an integrated network with a pan-India footprint of 38 hospitals across 19 cities with 10,500 beds, and a talented pool of over 7,200 doctors and an employee strength of over 20,000.
Role: SEO
Location: Bangalore
What Youll Do:
- Conduct keyword research to identify valuable search terms and opportunities for increasing visibility of the website/app.
- Align to and implement on-page SEO strategies, including optimizing content, meta tags, headings, and ASO for app.
- Perform technical SEO audits to identify and resolve website/app issues affecting search engine rankings.
- Develop and execute off-page SEO strategies, including link building and outreach.
- Analyse website/app traffic and user behaviour from reports.
- Redefine user journey based on the data in hand and create business requirements to be shared with stakeholders and partner teams.
- Track and report on key performance indicators (KPIs) to measure the success of SEO efforts.
- Stay updated with industry trends and search engine algorithm changes.
- Collaborate with content creators, web developers, and marketing teams to align SEO strategies with overall business goals.
- Keep up-todate with best practices in SEO and share knowledge with the team.
- Stay aware of local competitors' SEO strategies and market trends.
- Collaborate with Paid/Content marketing team to identify and define focus areas to drive SEO activities.
What We Are Looking For:
- Graduate/MBA/Any Post-Graduate
- 5+ years of experience
- strategy making and creating GTM plans for products or services.
- Experience in healthcare industry or e-Commerce platforms would be preferred
What We Offer:
Competitive salary and benefits package
Opportunities for professional development and career growth
A collaborative and inclusive work environment
Roles and Responsibilities
About the Job:
We are looking for a passionate and dynamic experienced performance/paid marketing Professional to join our team at Manipal Hospitals!
About Us:
As a pioneer in Healthcare, Manipal Hospitals is among the top healthcare providers in India serving over 5 million patients annually. Today we stand as an integrated network with a pan-India footprint of 38 hospitals across 19 cities with 10,500 beds, and a talented pool of over 7,200 doctors and an employee strength of over 20,000.
Role: SEO
Location: Bangalore
What Youll Do:
- Conduct keyword research to identify valuable search terms and opportunities for increasing visibility of the website/app.
- Align to and implement on-page SEO strategies, including optimizing content, meta tags, headings, and ASO for app.
- Perform technical SEO audits to identify and resolve website/app issues affecting search engine rankings.
- Develop and execute off-page SEO strategies, including link building and outreach.
- Analyse website/app traffic and user behaviour from reports.
- Redefine user journey based on the data in hand and create business requirements to be shared with stakeholders and partner teams.
- Track and report on key performance indicators (KPIs) to measure the success of SEO efforts.
- Stay updated with industry trends and search engine algorithm changes.
- Collaborate with content creators, web developers, and marketing teams to align SEO strategies with overall business goals.
- Keep up-to-date with best practices in SEO and share knowledge with the team.
- Stay aware of local competitors' SEO strategies and market trends.
- Collaborate with Paid/Content marketing team to identify and define focus areas to drive SEO activities.
What We Are Looking For:
- Graduate/MBA/Any Post-Graduate
- 5+ years of experience
- strategy making and creating GTM plans for products or services.
- Experience in healthcare industry or e-Commerce platforms would be preferred
What We Offer:
Competitive salary and benefits package
Opportunities for professional development and career growth
A collaborative and inclusive work environment
Job Classification
Industry: Medical Services / HospitalFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: SEOEmployement Type: Full timeContact Details:
Company: Manipal HospitalsLocation(s): Bengaluru
Keyskills: digital marketing gtm seo analysis strategy making market quality business requirements e keyword research professional development seo strategies paid marketing search engine optimization google analytics web development content marketing seo content optimization
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Manipal Hospitals
At Manipal Hospitals, we are devoted towards clinical excellence, patient centricity, and ethical practices. Our commitment to clinical excellence is palpable in the high calibre of our team of medical practitioners. Our nursing staff and paramedical professionals are highly competent and provide ...
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