Maintain and update Spreadsheets, CRM systems for accurate tracking and reporting.
Collaborate with the sales team to develop strategies that increase conversion rates.
Build and maintain strong relationships with clients to foster long-term partnerships.
Conduct deep research to identify potential clients across categories: brands, agencies, startups, OTT platforms, entertainment, and more.
Use advanced tools such as Apollo, Lusha, ZoomInfo, LinkedIn Sales Navigator, Hunter, Clearbit, etc. to extract verified data.
Organize and manage all data and lead details using CRM platforms like Zoho,
Run intelligent outreach via LinkedIn, cold emails, DMs, WhatsApp, and calls to initiate conversation and interest.
Analyze brand campaigns, ads, and marketing trends to find relevant outreach angles.
Work closely with the business development team to qualify and handover high-intent leads.
Track progress, maintain databases, and follow up systematically to improve conversion rates.
Job Classification
Industry: Advertising & Marketing (Digital Marketing)Functional Area / Department: Sales & Business DevelopmentRole Category: BD / Pre SalesRole: Lead Generation / QualificationEmployement Type: Full time