Lead Product DesignerThe Role As our Product Designer (Growth), youll be the creative growth hacker behind our user journeys crafting delightful experiences that drive acquisition, activation, retention, and revenue Youll mix design thinking with data wizardry to craft experiments that boost conversions, optimize funnels, and supercharge engagement. If A/B tests excite you more than A/B roads this is your jam What Youll Do Drive growth design initiatives across acquisition, activation, retention & monetization Design and optimize conversion funnels from first click to lifelong connection Lead A/B tests and experiments that move key metrics (CAC, LTV, conversion, retention) Own critical growth touchpoints sign-up flows, profile completion, subscriptions, referrals Translate user insights & data into impactful design solutions Build scalable design systems that support rapid growth experiments Collaborate with Growth PMs, Data Analysts & Engineers to uncover opportunities Continuously test, iterate, and refine experiences post-launch Champion a growth design culture spread the love for experimentation & impact-driven design Focus Areas User Acquisition & Conversion Optimization Onboarding & Activation Design Subscription & Monetization Flows Retention & Re-engagement Campaigns Referral & Viral Growth Mechanisms Personalization & Recommendation Interfaces What Were Looking For Bachelors/Masters from IIT, BITS, NID, or equivalent 34 years of full-stack product design experience with proven growth wins Strong portfolio showcasing conversion-boosting designs Experience with A/B testing & data-driven design Proficiency in Figma, prototyping & analytics tools Understanding of subscription models & pricing psychology Experience designing for web + mobile at scale Analytical mindset you see numbers, and think design Bonus Points For Experience with subscription or marketplace products Background in Conversion Rate Optimization (CRO) Familiarity with international markets & localization Knowledge of AI-powered personalization & recommendations Why Youll Love It Here Work on products that actually change lives Collaborate with smart, passionate teams See your design decisions directly impact millions Learn, experiment, and grow every single day Ready to design for love and growth? Lets make the world fall in love one pixel at a time

Keyskills: Product Design
Shaadi.com, part of Anupam Mittal promoted People Group, is one of India's best known Internet brands and the worlds largest matrimonial service. It was founded with one simple objective - to provide a superior matchmaking experience to Indians all over the world. The company pioneered online matrim...