Media Business Analysis
- Cybage
- 7 - 11 years
- Pune
- 28 days ago
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Job Description
About The Position- Experience with the Media & Advertising industry (MarTech, AdTech, Publishing, Entertainment).
- Requirement gathering, gap assessment, functional documentation & product backlog management.
- Solution building, pre-sales, working on RFPs and RFIs in the Media & Advertising domain.
- Knowledge of different tools and platforms used in the advertising, publishing and digital marketing eco-system.
- Strong analytical and problem solving skills.
- Understand business needs and create business requirement documentation.
- Prepare client business cases, requirement understanding documents etc. as required.
- Understand systems, processes, flow diagrams, as-is v/s to-be functionalities.
- Support projects throughout the development life cycle.
- Participate in UAT.
- Participate in RFPs, RFIs and prospect meetings.
- Build competitive proposals which includes solutioning of Adtech and MarTech ecosystem.
- Proficiency in verbal and written communication.
- Ability to review other documents, test cases, and test plans.
- Evaluate business requirements submitted by Product Management.
- Collaborate with development and other stakeholders to assess requirements.
- Anticipate and address risks, gaps, and concerns.
- In addition to functional expertise, demonstrate an inclination toward technical understanding.
- Willingness to acquire proficiency in new tools and technologies.
- Provide accurate sizing estimates for new requirements promptly.
- Review change requests and manage the Product Backlog.
- Demonstrate extensive functional knowledge of managed products and projects.
- Exhibit strong analytical and problem-solving skills with a proactive learning approach.
- Serve as the functional Single Point of Contact (SPoC) for assigned activities.
- Identify and pre emotively address risks, devising mitigation strategies in advance.
- Regularly update and engage stakeholders with timely project/product status reports.
- Collaborate with technical teams in solution design activities.
- Analyse processes and ascertain areas for process improvement.
- Proficiently manage critical situations, driving them towards result.
- Translate requirements into relevant documents such as Functional Specifications Reports (FSR), Use Cases, and High-Level Sequence Diagrams.
- Possess excellent communication, documentation, and presentation skills.
- Demonstrate proficiency in Root Cause Analysis, Gap Analysis, and Impact Analysis.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Data Science & AnalyticsRole Category: Business Intelligence & AnalyticsRole: Business AnalystEmployement Type: Full timeContact Details:
Company: CybageLocation(s): Pune
Keyskills: business analysis digital marketing gap analysis process improvement media advertising media domain root cause analysis sales marketing product management solution design use cases design publishing development life cycle martech
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Cybage
About Cybage:Founded in 1995, Cybage Software Pvt. Ltd., a technology consulting organization is a leader in the hi-tech and outsourced product engineering space. We are a valued partner to technology startups, mid-size companies, and Fortune 500 corporations alike. Our solutions are focused on mode...
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