SME-Media Intelligence
- Cognizant
- 5 - 6 years
- Bengaluru
- 17 hours ago
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Job Description
SME-Digital Marketing
Role Overview:
The Vendor Account Manager will be responsible for managing advertising campaign performance for our partner advertisers. This role focuses on optimizing advertising campaigns across Our clients advertising products to drive measurable business outcomes. The position requires a consultative approach to help advertisers maximize their advertising investment through data-driven recommendations and proactive campaign management.
Key Focus Areas:
Campaign performance optimization across Sponsored Products, Sponsored Brands, Sponsored Display, and other Our clients Ads products
Partner relationship management and consultation
Revenue retention and growth for existing advertising partners
Cross-functional collaboration with internal Our clients teams
Primary Responsibilities
Campaign Management & Optimization
Monitor and optimize advertising campaigns daily/weekly to ensure performance targets are met
Analyse campaign metrics including ROAS, CTR, conversion rates, and other KPIs
Data Analysis & ReportingUtilize Our clients Ads reporting tools to extract insights and identify opportunities
Create performance reports and presentations
Cross-Functional CollaborationPartner with Ad Success Teams, Sales, Seller/Vendor teams, and product teams
Coordinate with internal stakeholders to resolve issues and enable solutions
Sales & Revenue ManagementIdentify opportunities for revenue growth within existing partner accounts
Utilize Salesforce CRM to track opportunities, activities, and pipelineRequired Experience & Skillset
Experience in e-commerce or online advertising
Bachelors or Post graduate Degree (MBA) degree
Proven work experience of 4-6 years in sales / marketing efforts
Prior experience of managing global clients along with owning up their individual performance goals
Understanding of digital advertising concepts, metrics, and best practices
Superior verbal and written communication skills as demonstrated by experience
Advanced computer literacy especially in Microsoft Office applications Excel, Word and PowerPoint
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Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: BFSI, Investments & TradingRole Category: Banking OperationsRole: Business CorrespondentEmployement Type: Full timeContact Details:
Company: CognizantLocation(s): Bengaluru
Keyskills: insurance verbal communication investment data warehousing power bi microsoft business intelligence sales sql excel marketing tableau campaigns written communication lis mf metrics mutual funds word reporting tools powerpoint reporting communication skills ms office
Cognizant
Cognizant Softvision Cognizant Softvision creates impactful end-to-end digital products and solutions that result in relevant, memorable and rewarding interactions between brands and consumers. With a unique approach, we deliver sustainable innovation and business transformation for the world's...
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