Manager Insights, Marketing Excellence
- Starchase Executive
- 3 to 8 Yrs
- Mumbai
- 5 years ago
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Job Description
- Drives Market Insighting related activities within the affiliate. Activities will cover the following areas:
- Keep track of all routine IQVIA/SMSRC reports and dashboards and act as the custodian for the same
- Ensure all market intelligence available through the above is disseminated to the relevant teams
- Identify anomalies and carry out root cause analysis to identify problem areas whenever required
- Collaborate with marketing teams to carry out market research and insighting studies and projects
- Will identify best practices in the area of market research and disseminate to the marketing team
- Will develop digital tools and repositories to facilitate insights
- Will be the internal SME and go-to person for market research/insights
- Will facilitate the brand planning process through appropriate insights
- Will drive an insights based culture within the marketing team
Experience
- At least 3-4 years of experience in market research preferably in the context of pharma/healthcare
- Should have independently handled market research projects from inception (problem definition) stage to design, execution, analysis and conclusion.
Skills
- Analytical skills
- Excellent Communication Skills
- Creativity and innovation
- Meticulous project management skills
- Coordination and team player
- Stake holder Management
- High Bias For Action
Education
- MBA from reputed institute
- Bachelors in Engineering, Maths/Statistics preferred
Employement Category:
Employement Type: Full timeIndustry: Pharma / BiotechRole Category: Market Research (MR)Functional Area: Not ApplicableRole/Responsibilies: Manager Insights, Marketing ExcellenceContact Details:
Company: Starchase ExecutiveLocation(s): Mumbai+ View Contact
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₹ 10 - 18 Lakh/Yr
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