Senior Executive - Paid Media Job in Ultra
- Kpr sugar apperals
- 1 to 5 Yrs
- Other Haryana
- 1 year ago
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Job Description
- Candidates from Agency background would be preferred* Designation: Senior Executive - Paid Medi aOffice Location: Gurgao nPosition Description :We are seeking a highly motivated, detail-oriented candidate with some prior experience in solid background in paid media marketing, specifically with expertise in Google Ads. This role is crucial for enhancing our online advertising campaigns and optimizing performance to achieve better ROI for our marketing initiatives .Primary Responsibilities :Plan, create, and manage performance marketing campaigns on Google Ads and Meta (Facebook & Instagram) .Monitor and optimize ad performance to ensure campaign goals are met, including ROI and conversion targets .Conduct keyword research, audience targeting, and competitive analysis to inform strategy .Utilize Excel to analyze campaign data, employing pivot tables for detailed insights and reporting .Collaborate with the creative team to develop compelling ad copy and visuals that drive engagement .A/B test different campaign elements to continually improve performance and effectiveness .Keep up-to-date with the latest trends and best practices in performance marketing and digital advertising .Prepare and present performance reports, offering actionable recommendations based on data insights .Work closely with clients to understand their business objectives and tailor campaigns to meet their specific needs .Required Skills :Minimum of 1 year experience in performance marketing, specifically with Google and Meta ads .Strong proficiency in Excel, with the ability to create and interpret pivot tables .Previous experience in an agency setting is highly preferred .Analytical mindset with a passion for data-driven decision making .Excellent communication skills and the ability to work collaboratively in a team environment .Self-motivated, detail-oriented, and able to manage multiple projects simultaneously . About Affl e:Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affle's Consumer platform is used by online & offline companies for measurable mobile advertising, its Enterprise platform helps offline companies to go online through platform-based app development, enablement of O2O commerce and through its customer data platfor m.Affle India successfully completed its IPO in India on 08. Aug.2019 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore based promoter for Affle India and its investors include Microsoft, Bennett Coleman & Company (BCCL) amongst other s.For more details: www.affle.c om,
Employement Category:
Employement Type: Full timeIndustry: IT Services & ConsultingRole Category: Not SpecifiedFunctional Area: Not SpecifiedRole/Responsibilies: Senior Executive - Paid Media Job in UltraContact Details:
Company: Ultra PlatformLocation(s): Other Haryana+ View Contact
Keyskills: Excel Pivot Tables Analytical Skills Communication Skills Performance Marketing
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