Hiring :: Branding Lead (Marketing) :: Siruseri, Chennai
- Hexaware Technologies
- 5 - 7 years
- Chennai
- 7 months ago
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Job Description
Responsibilities
- Manage the team and prioritize deliverables based on business objectives.
- Develop and execute marketing campaigns across channels (email, social media, content marketing)
- Collaborate with cross-functional teams (sales, account management, HR, Finance, creative, content) to plan and execute marketing campaigns in line with business objectives.
- Create compelling campaigns to engage with target audience and improve brand recall via social media.
- Plan and execute global customer events.
- Collaborate with recruitment teams globally to develop and manage talent branding campaigns.
- Develop and execute employer branding campaigns to promote the company as a great place to work and attract top talent.
- Manage participation in industry awards & rankings.
- Manage and maintain corporate content on the company's website, social media channels and corporate collaterals.
- Stay up-to-date with industry trends and emerging technologies
The Role offers
- Opportunity to work with a talented and innovative team
- Professional development and growth opportunities
- Flexible work arrangements
- Access to the latest technologies and tools
Essential Skills
- Masters degree in Marketing or related field
- 5+ years of experience in marketing, preferably in the IT industry
- Proven track record of successful marketing campaigns and project management
- Excellent written and verbal communication skills
- Strong analytical and problem-solving skills
- Proficiency in marketing automation platforms and analytics tools
- Ability to work in a fast-paced environment and adapt to changing priorities.
Essential Qualification
- Masters degree in Marketing or related field
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Brand ManagementEmployement Type: Full timeContact Details:
Company: Hexaware TechnologiesLocation(s): Chennai+ View Contact
Keyskills: Brand Management Branding Brand Strategy Promotions Brand Campaigns Brand Positioning
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