Job Description
Job Title: E-commerce Marketplace Executive
Location: Coimbatore, TN (Onsite role)
About Doctor Towels:
Doctor Towels is a fast-growing D2C brand specializing in hypoallergenic, acne-reducing towels made from premium plant based fibres. We're scaling aggressively through fashion/lifestyle and quick commerce marketplaces, targeting rapid growth via data-driven strategies and superior customer experiences.
Role Overview:
We're seeking a detail-oriented E-commerce Marketplace Executive to own our presence on Myntra, Nykaa, Blinkit, Zepto, and similar platforms. You'll drive listings optimization, sales growth, and operational efficiency to boost GMV, AOV, and conversion rates while keeping CAC in check. This role reports to the Founder and works closely with marketing and operations teams.
Key Responsibilities:
- Manage end-to-end marketplace operations: product listings, inventory sync, pricing, promotions, and deal registrations on Myntra, Nykaa, and quick commerce apps.
- Optimize product pages with SEO keywords, high-conversion images/videos, brand stories, and compelling copy tailored for fashion/beauty (Nykaa/Myntra) and hyperlocal delivery (Blinkit/Zepto).
- Monitor daily/weekly metrics (GMV, units sold, conversion rate, ODR, CAC) using seller dashboards and Excel; create reports and dashboards for performance insights.
- Execute paid campaigns on these platforms (e.g., Myntra promotions, Nykaa flash sales, Zepto boosts) to drive traffic and ROAS >4x.
- Handle customer service escalations, returns, and reviews to maintain 4.5+ star ratings and reduce refunds across fast-fashion and quick commerce.
- Conduct competitor analysis (e.g., lifestyle brands on Myntra/Nykaa, quick commerce textile players) for pricing, assortment, and promotions; benchmark and recommend strategies.
- Ensure compliance with platform policies, Legal Metrology rules, and packaging norms for textiles, especially for quick commerce's speed requirements.
- Collaborate on inventory planning with ops team to avoid stockouts/stockpiling; integrate with Shopify for seamless sync.
- Launch new SKUs (e.g., bundle packs, subscription variants) and test promotions to lift AOV on style-driven (Myntra/Nykaa) and convenience-focused (Blinkit/Zepto) channels.
Requirements:
- 1-3 years in e-commerce marketplaces, with hands-on experience on Myntra, Nykaa, or quick commerce (Blinkit/Zepto mandatory).
- Strong grasp of metrics like GMV, AOV, CAC, ROAS, and conversion funnels.
- Proficiency in Excel (pivot tables, VLOOKUP, dashboards), seller central tools, and Google Analytics.
- Familiarity with Shopify integrations and performance marketing basics.
- Analytical mindset with a track record of data-driven optimizations (e.g., 20%+ sales uplift).
- Bonus: Experience in D2C FMCG/textiles, content creation for fashion/beauty listings, or quick commerce logistics.
What We Offer:
- Competitive salary (5-8 LPA based on experience) + performance incentives tied to GMV targets.
- Health insurance, flexible hours, and growth opportunities in a startup environment.
- Tools like Notion, Excel templates, and AI for reporting/content.
How to Apply:
Email your resume and a quick note on your best marketplace win (e.g., "Drove 30% GMV growth on Myntra via promotions") to ca****s@do*********s.com with subject "Marketplace Executive - [Your Name]".
Doctor Towels is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment.
Job Classification
Industry: Textile & Apparel (Fashion)
Functional Area / Department: Merchandising, Retail & eCommerce
Role Category: eCommerce Operations
Role: eCommerce Executive
Employement Type: Full time
Contact Details:
Company: Cotton Concepts
Location(s): Coimbatore
Keyskills:
Ecommerce Marketing
Product Listing
Inventory
QUICK COMMERCE
Cataloguing
SEO
Order Processing