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Associate Director Product @ People Group

Home > Product Management - Technology

 Associate Director Product

Job Description

Build the Brain Behind Millions of Matches at Shaadi.com


At Shaadi.com, Search isnt a feature.
Its the intelligence layer that decides who discovers whom

Were hiring an Associate Director Product to own Search, Ranking & Personalization the core engine driving engagement, match quality, and revenue growth.

If turning raw signals into this feels right moments excites you this is your playground.


What Youll Own


  • Tune relevance like a DJ mixing behavioral signals
  • Build ranking logic balancing chemistry + compatibility
  • Simplify filters & sorting until it feels effortless
  • Optimize Browse Contact Subscribe funnel

Build Personalization That Feels Magical


  • ML-powered recommendations that actually convert
  • Blend lifecycle + behavioral signals into one smart engine
  • Run experiments like a scientist chasing love formulas

Your Work Will Move Real Needles


  • More profile views
  • More contact initiations
  • More match acceptances
  • More paid conversions

Who You Are


  • 47 years in consumer internet product
  • Built Search / Discovery / Marketplace systems
  • A/B testing makes you weirdly happy
  • Comfortable with SQL, funnels, cohorts
  • Can make complex backend logic feel stupid-simple in UX

Extra Edge If Youve


  • Built ranking or personalization engines
  • Scaled mobile-first platforms
  • Owned engagement or monetization funnels

If building matchmaking intelligence at scale sounds more exciting than optimizing a checkout button

Lets build the algorithm that sparks real-world fireworks.

Job Classification

Industry: Internet
Functional Area / Department: Product Management
Role Category: Product Management - Technology
Role: Product Manager
Employement Type: Full time

Contact Details:

Company: People Group
Location(s): Mumbai

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Keyskills:   Engagement Build Search Discovery Retention Recommendation Renewals

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People Group

Shaadi.com, part of Anupam Mittal promoted People Group, is one of India's best known Internet brands and the worlds largest matrimonial service. It was founded with one simple objective - to provide a superior matchmaking experience to Indians all over the world. The company pioneered online matrim...