MBA-Marketing 2025 graduate - BDE role.
- Healthasyst
- 0 - 1 years
- Bengaluru
- 1 month ago
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Job Description
Note:-30 Months employment agreement is MANDATORY
Role Summary Support sales and marketing team in implementing the sales strategies, creating value propositions and with various operational activities required to achieve sales goals
Responsibilities
Sales Outreach Campaign
- Understand the business objectives and execute structured outreach campaigns (email, sequences, follow-ups) that support pipeline generation.
- Work closely with the sales team to craft clear, compelling outreach messages tailored to buyer personas and sales goals.
- Uses database segmentation and targeting as effectively as possible
- Coordinate with sales reps and marketing team to ensure smooth execution of all prospecting and engagement activities.
- Track and optimize outreach performance (open rates, replies, meetings booked), monitor campaign results and provide detailed performance reports for continuous improvement.
- Work with other experts within the team to ensure the smooth running of all elements of campaigns
- Stay updated on best practices in sales outreach and buyer engagement strategies.
Lead generation, engagement and CRM management
- Identifies opportunities, produces leads and books appointments for the sales team with the emphasis on high quality leads
- Proactively follows up on leads generated and takes initiative to identify and follow up opportunities with companies who are not already on the database
- Updates CRM database after each call and manages the database to a high degree of accuracy to ensure targeted outreach activities can take place
- Strives to achieve call conversion success by following up leads by phone
- Works closely with the marketing team in client research to achieve sales objectives
- Maintains lead engagement status and reports in CRM to provide recommendations for marketing
- Attends meetings with Managers to update information and discuss any issues
- Contributes to the team performance by sharing and implementing best practices
Pre Sales
- Ensure leads are tracked, followed and closed in a planned manner
- Coordinate meeting scheduling, confirmations, and handoffs between prospects and sales reps.
- Support demo readiness by ensuring sales has all relevant prospect information before the call.
- Assist in drafting proposals or pricing outlines for early-stage opportunities when needed
- Prepare initial sales materials intro decks, product snapshots, value summaries for early-stage conversations.
Research
- Research and keep the current list of prospects and customers updated in CRM
- Research on various events and conferences to help planning and participation decisions
- Research on new leads and organization profiles, in preparation for sales calls
Critical Success Factors for the role
- Ability to Design and execute 12-15 email campaigns per year
- Ability to set up a process to track and report the outcomes of each email campaign
- Generates 25-30 qualified leads per year through a mix of email marketing and conferences
- Ability to guide inside sales to generate 80-100 prospect meetings per year
Entry Requirements
Qualification:- MBA, with Sales or Marketing
Key Behavioral Skills
- Excellent verbal and written communications skills
- Strong listening and presentation skills
- Ability to multi-task, prioritize, and manage time effectively
- Self-driven and highly motivated, with consistent energy and ownership of outcomes. Methodical and systematic approach
- Patience and persistence in follow-up with lead, marketing, sales and delivery teams
- Creative thinking with the ability to innovate and improvise during prospective outreach and engagement. Clarity of thought and expression
Key Technical Skills
- Advanced proficiency in Microsoft Office tools Excel, PowerPoint, Word for reports, presentations, and proposal creation.
- Familiarity with LinkedIn and other prospecting platforms for research and outreach.
- Proficient with phone presence
- Experience working with Zoho, Sales Handy or similar CRM
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Sales & Business DevelopmentRole Category: BD / Pre SalesRole: Business Development Executive (BDE)Employement Type: Full timeContact Details:
Company: HealthasystLocation(s): Bengaluru
Keyskills: Sales And Marketing Marketing
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